SMS (text) Marketing
You can use SMS (text) Software to send any promotional text SMS (text) marketing message, such as SMS (text) coupons, reminders, product specials, and emergency alerts. SMS (text) marketing is a very useful tool for your business for a number of reasons:
- 18-29 year old consumers use text messaging more often than voice to communicate.
- On average 94% of text messages are read.
- 80% of consumers keep their mobile with them all day.
- When given a choice 39% of US consumers — 76 million people — prefer text messages to radio or TV advertising; however, only 3% of most marketing campaigns currently have a text component.
- You can market on a one-to-one basis
SMS (text) marketing can be used for a variety of purposes:
- remind customers of upcoming appointments – for example, doctors may wish to remind patients of their appointment
- notify customers of new products and offers – for example a restaurant may have lunch specials that they notify their customers about 1 hour before lunch
- alert your customers of urgent information – for example, a water utility company may wish to notify customers of problems with their product
- competitions for your customers
Ultan Technologies can help you with your SMS (text) marketing needs by helping you define your message and target audience, setting up an SMS (text) bulk message system and analysing the results of the campaign.